Introduction:
Launched under the Pradhan Mantri Bhartiya Janaushadhi Pariyojana (PMBJP), this initiative is changing the way India buys medicines. But what exactly is a Jan Aushadhi Kendra, and how is it helping millions of Indians today?
Let’s take a closer look.
What Is Jan Aushadhi Kendra?
A Jan Aushadhi Kendra is a government-run pharmacy that sells generic medicines at highly subsidized rates. These medicines are as effective and safe as their branded counterparts but are sold at 50% to 90% lower prices.
The scheme was introduced by the Department of Pharmaceuticals, Ministry of Chemicals and Fertilizers, Government of India, to improve accessibility to essential healthcare.
Why Was This Scheme Started?
Millions in India cannot afford costly branded drugs. Often, people skip treatment or medication because of financial constraints. This leads to worsening of health conditions that could have been easily managed.
To solve this, the government launched Jan Aushadhi Kendras:
To bridge the gap between expensive branded drugs and affordable generic options.
To reduce out-of-pocket expenditure for common people.
To encourage the use of high-quality, Indian-made generics.
To generate employment opportunities through Kendra franchises.
Where Can You Find Jan Aushadhi Kendras?
As of 2025, there are over 10,000+ Kendras across the country, from metro cities to remote rural villages. You can find them inside:
Government hospitals
Community health centers
Private clinics
Standalone outlets in urban and rural areas
You can also search online on the janaushadhi.gov.in portal to find the nearest center.
What Kind of Medicines Are Available?
Jan Aushadhi Kendras offer over 1,600 generic medicines and 200+ surgical items, including:
Tablets and capsules
Syrups and tonics
Eye drops and ointments
Medical devices like glucometers, thermometers, and sanitary pads
Surgical items like gloves, bandages, and IV sets
All medicines are approved by the World Health Organization (WHO-GMP standards) and tested for quality.
Generic Medicines vs Branded Medicines – What’s the Difference?
| Feature | Branded Medicines | Generic Medicines |
|---|---|---|
| Cost | High | Low |
| Composition | Same | Same |
| Effectiveness | Same | Same |
| Packaging & Marketing | Heavily marketed | Minimal |
| Availability | Pharmacies only | Jan Aushadhi & select stores |
So, when your doctor prescribes a medicine, you can request the generic version at a Jan Aushadhi Kendra — saving up to 80% of your money.
Benefits of Jan Aushadhi Kendra
For the Public:
Affordable medicine for chronic diseases (diabetes, BP, asthma, etc.)
Greater awareness about generics
Helps the poor and middle-class afford proper treatment
For Entrepreneurs:
A chance to open a Jan Aushadhi Kendra with government support
Incentives up to ₹5 lakh for running the store
Ideal for unemployed pharmacists and self-help groups
Government’s Push for PMBJP
The government has been actively promoting Jan Aushadhi through:
National Jan Aushadhi Diwas (celebrated on March 7 every year)
Free awareness campaigns
Health checkup camps and promotional drives
Collaborations with local hospitals and NGOs
How to Open a Jan Aushadhi Kendra?
Interested individuals (preferably pharmacists) can apply through the official PMBJP portal with:
A 120 sq. ft. shop space
Refrigeration and computer facilities
Drug license and Aadhaar
Once approved, you get:
Initial stock worth ₹50,000 to ₹2 lakh
Support with branding and marketing
Monthly incentives and commission on sales
Final Thoughts
The Jan Aushadhi Kendra initiative is not just about medicines—it’s about healthcare dignity for every citizen. Whether you're a working professional, homemaker, student, or senior citizen, affordable healthcare should never be a luxury.
If you haven’t yet visited a Jan Aushadhi Kendra, now might be the time. Small steps like switching to generic medicinescan make a huge difference to your health and your wallet.
Stay informed. Stay healthy. Visit Aarogyaabharat.com to learn more about health awareness, public schemes, and genuine wellness
